
FEEL OVER FLASH.
“Because while flash captures attention, it’s the feel that captures the heart.”
JOSH FOSTER
A lifestyle brand that prioritizes leaving a lasting integral impact over momentary impressions.
“I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel”
- Maya Angelou
Our brand philosophy isn't just a nod to Maya Angelou’s timeless insight, but a dedication to making every interaction count. In an era where industries often prioritize the superficial, where the “flash” overshadows substance, we stand for genuine connection. We believe that regardless of the industry or sector, the foundation of any successful endeavor is rooted in treating every opportunity with utmost integrity and respect.
For us, it's not about the size of the stage, the number of followers, or the magnitude of an event; it's about the quality of engagement, the depth of connection, and the sincerity of intention. Whether you're in music, tech, fashion, finance, or any field in between, Feel Over Flash emphasizes that true success is built on relationships that are genuine, actions that are ethical, and decisions that honor individuals and communities. In essence, we champion the idea that when you focus on the 'feel', the 'flash' becomes irrelevant, and what remains is a legacy of trust, respect, and authenticity.
- Galatians 5:22 -
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FEEL OVER FLASH PIN
$5.00
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FEEL OVER FLASH TSHIRT
$25.00
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FEEL OVER FLASH TRUCKER HAT
$25.00
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FEEL OVER FLASH HOODIE
$65.00

FEEL OVER FLASH.
MASTER CLASS BY JOSH FOSTER
After graduating early from the prestigious Berklee College of Music, drummer, producer, and music director Josh Foster quickly began to make his footprint in the music industry traveling the world with industry icons such as Tyler Perry, Snoop Dogg, Cameo and Mariah Carey. In the 2024 Feel Over Flash Master Class, Josh will be covering all of the essentials you need to know to get working not only on the instrument, but as a professional in the music industry. Sign up below to be the first to know when the program becomes available!